Send WhatsApp messages without a subscription, or choose a team inbox with the AI support you need. Add credits as you grow.
Contact our team to arrange access; these plans are not yet available for self-service checkout.
All prices are in USD. Subscriptions are monthly; usage beyond included credits requires a top-up.
For OTP, campaigns and transactional WhatsApp messages.
No subscription fee. Usage is charged separately.
No monthly credits included
Buy only the credits you need
A shared inbox for teams that want people to lead the conversation.
Subscription includes a monthly credit allowance.
1,000 credits each month
$10 of included usage value
Bring your team and AI together, with one wallet for both.
Subscription includes a monthly credit allowance.
10,000 credits each month
$100 of included usage value
For teams with more conversations and a larger monthly usage budget.
Subscription includes a monthly credit allowance.
20,000 credits each month
$200 of included usage value
Included credits and top-ups share one wallet. Credits represent spending value, not a fixed number of messages or conversations.
100 credits = $1 of usage
Monthly credits are used before purchased credits. Unused included credits expire at the end of the calendar month.
Purchased credits remain valid for one year from purchase. Buying more does not extend an older batch's expiry.
Every plan uses the same credit conversion and usage rates. Subscriptions add features and included credits, not a second discount.
Purchased credits can fund OTP, campaigns and transactional messages until expiry. Inbox and AI access require the relevant subscription.
One accepted customer-facing text answer counts once, not once per internal model call. WhatsApp delivery is charged separately for each outgoing message. Voice, media generation, paid web search and extended research are not included.
Messaging has no subscription. Top up your wallet when you need it and pay only for the messages you send.
Top-up amounts and payment options are shown in your dashboard after you log in.
Move the slider, switch AI on or off, and see your estimated monthly bill. You can also type an exact conversation count.
With AI enabled, every outgoing reply includes one standard AI answer and one WhatsApp message. Longer conversations or answers split into several messages will use more credits.
Use whole numbers: 0–1,000,000 conversations and 0–100 messages in each direction.
Selected plan
Estimated monthly total (USD)
$154.00
12,500 credits estimated · 1,000 credits included monthly
This estimates inbox conversations, not a fixed charge per conversation. Every outgoing reply is a Service message within the 24-hour customer-service window. Human-only inbox usage includes Omnichannel; subscription-free messaging is not modeled here.
With AI enabled, every outgoing reply includes one standard AI answer and one WhatsApp message. Longer conversations or answers split into several messages will use more credits.
This is an estimate, not a quote. Included monthly credits are used first; no existing purchased balance is assumed. Additional credit value is rounded up to the next USD cent, not a checkout package price. Taxes, marketing, other template messages and non-standard AI work are excluded.
Find the right fit for messaging, your team, and AI.
A checkmark means feature access; usage charges still apply. A dash means not included. “Confirm terms” is not an included benefit. Scroll the table to see every plan and feature.
| Features | Messaging$0 / month | Omnichannel$39 / month | AI Growth$199 / month | AI Scale$399 / month |
|---|---|---|---|---|
| Usage & pricing | ||||
| Credits included in your plan | 0 | 1,000 | 10,000 | 20,000 |
| Shared credit value | 100 credits = $1 of usage | 100 credits = $1 of usage | 100 credits = $1 of usage | 100 credits = $1 of usage |
| Messaging & contacts | ||||
| WhatsApp OTP & transactional messages | Included | Included | Included | Included |
| WhatsApp marketing campaigns | Included | Included | Included | Included |
| Contact management & segmentation | Included | Included | Included | Included |
| Team inbox & AI | ||||
| Shared team inbox | Not included | Included | Included | Included |
| WhatsApp, Instagram & Messenger inbox | Not included | Included | Included | Included |
| Conversation assignment & follow-up | Not included | Included | Included | Included |
| Standard AI text replies | Not included | Not included | Included | Included |
| Answers from your business knowledge | Not included | Not included | Included | Included |
| Human takeover from AI | Not included | Not included | Included | Included |
| Reporting & analytics | ||||
| Message delivery, read & failure analytics | Included | Included | Included | Included |
| Credit usage & transaction history | Included | Included | Included | Included |
| Message analytics filters: date, number & type | Included | Included | Included | Included |
| Custom dashboards & scheduled reports | Not included | Not included | Not included | Not included |
| Developer tools | ||||
| Messaging REST API | Included | Included | Included | Included |
| API-key creation & revocation | Included | Included | Included | Included |
| Customer-configured outbound webhooks | Not included | Not included | Not included | Not included |
| Security & data privacy | ||||
| Hashed API-key storage | Included | Included | Included | Included |
| Account password management | Included | Included | Included | Included |
| Retention & data deletion requirements | Confirm terms | Confirm terms | Confirm terms | Confirm terms |
| Customer-visible audit logs | Not included | Not included | Not included | Not included |
| Support & onboarding | ||||
| Support & onboarding arrangements | Confirm terms | Confirm terms | Confirm terms | Confirm terms |
| Guaranteed support response-time SLA | Not included | Not included | Not included | Not included |
Discuss retention, deletion and privacy requirements with our team before subscribing. This comparison does not promise selectable data residency, compliance certification, SSO or PII redaction.
Plans use the same message and AI rates. Advanced reporting, custom integrations and support commitments are not bundled unless explicitly agreed. Feature access does not mean unlimited usage.
Explore WhatsApp credit deductions by recipient country. Your subscription price stays in USD whichever country you select.
| Message type | Credits / message | USD / 1,000 messages |
|---|---|---|
| Incoming message | 0.5 | $5.0000 |
| Authentication (OTP) | 2 | $20.0000 |
| Utility / notifications | 2 | $20.0000 |
| Marketing | 23.5 | $235.0000 |
| Service / inbox reply | 2 | $20.0000 |
Standard WhatsApp message rates. Delivery charges are included in the credit deductions shown.
Authentication rates shown are standard rates. Businesses subject to Meta's international Authentication pricing need a separate quote.
Service is charged per outgoing message, not per conversation, and requires an open 24-hour customer-service window. AI answers add their own credit deduction.
The 1,000-message column illustrates usage value, not a package or minimum purchase. Rates are standard tariffs, not a promise of supplier-cost pass-through. Ask our team about applicable taxes and any special messaging conditions.
Tell us your channels, expected message volume and AI needs. We will help you estimate subscription and credit usage together.
Still have a question? Talk to our team