Flow Builder
Design complex customer journeys with a visual drag-and-drop canvas. Trigger workflows from events, schedule automated sequences, and connect to any system — no code required. The orchestration layer that ties your entire communication stack together.
Visual Canvas
Drag-and-drop workflow designer with conditional logic, delays, splits, and integrations. Design complex journeys visually without writing code.
Event-Driven Triggers
Start workflows from any event — order placed, payment received, cart abandoned, form submitted, or custom webhook. React to customer actions in real time.
Multi-Channel Actions
Send messages on SMS, WhatsApp, Email, or Voice as part of any workflow step. Add delays, conditions, and channel fallbacks to each journey.
Features
Conditional Logic & Branching
Build intelligent flows with if/else conditions, switch cases, and A/B split tests. Route customers through different paths based on their attributes, behavior, time of day, or response patterns. Create sophisticated journeys that feel personal — from welcome sequences to complex re-engagement campaigns with multiple decision points.
Pre-Built Templates
Get started instantly with battle-tested workflow templates: abandoned cart recovery, appointment reminders, welcome sequences, order status updates, feedback collection, and NPS surveys. Each template is fully customizable and optimized for the MENA market with Arabic support built in.
API & Webhook Actions
Connect Flow Builder to your existing systems. Make HTTP requests to your CRM, ERP, or custom APIs directly within workflow steps. Fetch customer data, update records, check inventory, process payments — all without leaving the canvas. Full support for headers, authentication, and response parsing.
How Teams Use Flow Builder
Abandoned Cart Recovery
Trigger a multi-step recovery sequence: WhatsApp reminder at 1hr, SMS with discount at 24hrs, email at 48hrs.
Onboarding Sequences
Welcome new customers with a drip campaign that introduces features, shares tips, and drives activation.
Appointment Reminders
Automated reminder chain: 48hrs, 24hrs, 2hrs before. Include reschedule links and calendar sync.
Alert Escalation
Start with SMS notification. If no response in 5 minutes, call. If no answer, escalate to supervisor.
Flow Builder FAQ
Automate Your Customer Journeys
Build your first workflow in minutes with our visual canvas and pre-built templates.